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    February-2013  


When Disasters Strike, Cloud Applications Can Save The Day

Disasters can put some small businesses into bankruptcy.

“Disaster” is defined as a sudden event, such as an accident or a natural catastrophe, which causes great damage and results in unfortunate consequences.

The U.S. Bureau of Labor stated that 70% of small businesses close within one year of catastrophic data loss.

When applied to IT services, disaster is a catalyst for downtime which results in lost revenue, productivity, customer loyalty and more. In recent years, cloud services have emerged as a powerful tool for ensuring business continuity in the event of disaster and rightfully so – it’s swift, efficient and low in cost.

Dan Tully, executive vice president, Conduit Systems  offers this review of the cloud-based backup solutions available for small businesses and what is essential for any enterprise developing a disaster recovery plan in 2013. 

Cloud Backup for Today’s small businesses

Data and information is often the small business’s most precious commodity. For that reason, protecting it is essential. Cloud backup offers a low-cost solution with little up-front capital expense. It’s most striking benefit is the recovery speed it offers.

Cloud as a backup solution is often works best for small businesses boasting a ample mobile work force. Because in such situations employees do log into a central location, each time they connect to the Internet, data is pushed to cloud-based servers where it can be easily retrieved in the event of a disaster. An added bonus? Cloud as backup requires no transportation costs and offers minimal risk of data loss due to theft.

The Hybrid Approach: Cloud-integrated Backup

Not all small businesses are comfortable placing all their data in the cloud and customizable solutions exist to meet that preference. Hybrid, cloud-integrated backup solutions offer seamless access to data while ensuring continuity in the event of disaster.

 With the installation of an appliance on-premise (physical or virtual), a cache of information is collected, copied and pushed to the cloud in real-time for storage. When catastrophe strikes, the most up-to-date information is readily available to be pulled down on to a new server.

From a business perspective, disaster is about the impact – not the event itself. The up-front and hidden costs of downtime are very real and ensuring continued operation and rapid, post-disaster recovery is essential for the small businesses. Cloud as backup offers a truly reliable solution for companies with limited budgets and IT resources.

Dan Tully is executive vice president of Conduit Systems.


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